Growing your business with

Accurate Reporting</span

Why

Business Reporting?

In a world where small decisions can have large impacts on the performance of your business, it’s critically important that you don’t let emotion cloud your judgement and let the data do the talking. But getting access to all of your data, and having it presented in one easy-to-understand place can be a challenge if you are not technically minded.

The moment you engage in any marketing activity, you’ll want to know how your campaigns are performing, but data is not shared between platforms automatically.

Looking after a business means most people don’t have the time required to get to grips with the technical knowledge required to ensure data is being tracked accurately.

Troubleshooting on the internet when you run into issues with your analytics setup becomes a minefield with conflicting opinions and information that is difficult to sift through and understand.

This is where Manta Digital comes in. With over 13 years of experience with business intelligence and analytics, I know how to get your business reporting set up so you have access to accurate data that provides you with actionable insights to grow your business.

My 3-Step Approach That

Reveals Business Performance

Tracking Metrics That Matter

With so much data available across a large number of platforms, I’ll keep an eye on the metrics that actually matter to your business, and let you make decisions that make a difference.

Sync Multiple Data Sources

I’ll collate data from multiple data sources to ensure there is one ‘source of truth’ that will always tell you exactly how your business is performing, and what can be done to drive sales or leads up.

Actionable Dashboards

Once we’ve established a baseline positive ROI, our focus moves to hyper focused optimisation to allow us to scale your campaigns for more leads while continuing to improve ROI, meaning more leads and sales for your business.

My Process For

Actionable Insights

With the benefit of years of experience and millions of dollars spent, I’ve developed a fool-proof analytics implementation that gives you insights that will actually grow your business and KPIs, regardless of your business size or vertical.

Goals

ESTABLISH YOUR GOALS

By finding out what the goals of your business are, I can associate them with the correct data points which makes progress reporting much easier. All business decisions should be data driving, so the aim is to have data points associated with each business goal.

Audit

AUDIT YOUR REPORTING SETUP

I’ll audit your analytics setup to make sure no mistakes have been made during the initial setup, regardless of whether you are using Google Analytics or another analysis platform.

Integrate

INTEGRATE MARKETING PLATFORMS

I’ll integrate all of your marketing platforms with your Google Analytics property, as well as link this with Google Ads, Google Search Console and Google Webmaster tools so that we’re reporting with all the data we can get.

Conversion

CONVERSION TRACKING

All of your conversion points will be added to the various marketing platforms and tracking pixels that you use, ensuring that each platform can optimise delivery with accurate conversion tracking in place.

Trace

TRACING TRAFFIC THROUGH YOUR WEBSITE

All of your campaigns and inbound traffic will be tagged using UTM tracking parameters, which will allow us to see exactly where your traffic came from, and how your traffic sources perform

Report

REGULAR IN-DEPTH REPORTING

I’ll create clear, easy-to-digest reporting on all of your campaign activity, to be received on a weekly and monthly basis. This means you can respond quickly to any emerging trends and stay on top of your business goals.

Dashboard

REAL-TIME DASHBOARDS

Once all of your data streams are in order, and I’m confident your tracking is accurate and in place, I’ll create real-time dashboards for your business that allow you to check in and see how your business is performing at any time.

Discover how Manta helps you

Get More Leads And Grow

Analyse your current capabilities

Assess your business vertical

Provide a bullet-proof lead acquisition plan

I have limited capacity for new clients, so don’t wait to get in touch!

Demystifying Digital Marketing And

Growing Your Business

Digital marketing doesn’t have to be complicated, and with over 13 years of experience I’ll help your business get more leads, become more profitable and grow sustainably.

Manta Digital operates across the entire digital space, meaning I’ll get you results regardless of your needs.

Plan

Digital Strategy

Sales Funnels

Reporting

Social Media marketing

Search Engine Marketing

Search Engine Optimisation

Web Design

Lead Magnets

Conversion Rate Optimisation

Landing Pages

CRM

Marketing Automation

Email Marketing

Answering Your

Frequently Asked Questions

WHAT REPORTING PLATFORMS DO YOU USE?

I prefer to work in Google Data Studio because it integrates really well with a wide variety of data platforms, but if you have pre-existing reporting platforms in place I’m more than happy to work with these.

CAN YOU AUDIT OUR EXSITING REPORTING?

Yes, I’d be more than happy to look at your existing reports to make sure these are relaying accurate data to you.

HOW MUCH WILL IT COST TO CREATE REPORTING?

In reality, reporting is not often something that I do as a standalone piece of work, as I provide reporting as a default service with my other work. However, if you’d like me to look at custom reporting for your business outside of my other services, please don’t hesitate to contact me.

Real Results That Grow Your Business

Caspar effortlessly mixes analytical, development, and creative skills and is a heavy-weight asset to any team wanting growth.

Logan Estop-Hall

Founder, Daleth

Our efficiency has increased, and we’ve seen an increase in lead quality alongside this, meaning we’re closing more deals. Not too shabby for 6 months work!

John O'Shea

Head of Marketing, Growthonics