Growing your business with
Social Media Marketing
Why
Social Media?
The majority of the world is on social media, whether it be Facebook, Instagram, TikTok, or another platform. These platforms provide us with a golden opportunity to put your brand in front of the right people. But, running marketing activity on these platforms as a business comes with some significant problems:
01
Marketing on social media can be overwhelming when doing it yourself – each platform comes with its own intricacies and best practices that you ideally need someone working full-time on to maximise your returns.
02
Looking after a business means most people don’t have the time required to really learn the ins and outs of each social media platform, let alone the time needed to manage marketing campaigns on an ongoing basis.
03
Troubleshooting on the internet when you run into issues with your marketing campaigns becomes a minefield with conflicting opinions and information that is difficult to sift through.
This is where Manta Digital comes in. With over 13 years of experience running and managing marketing campaigns on social media, I know each platform like the back of my hand which means you get the benefits of having experts delivering results without the overheads of managing full-time employees.
My 3-Step Approach That
Consistently Delivers Results
Meticulous Audience Analysis
I’ll work with you to develop an Audience Profile, which allows us to know who to target, and where to target them. I use these profiles to create highly relevant ads guaranteed to convert.
Expert Setup & Testing
I build out your campaigns following best practice, as well as using over 10 years of experience to ensure your messaging is reaching the right people in the right place and at the right time.
Optimisation & Scaling
Once I’ve established a baseline positive ROI, my focus moves to hyper-focused optimisation to allow me to scale your campaigns for more leads while continuing to improve ROI, meaning more leads and sales for your business.
My Process To
Boost Your Results
With the benefit of years of experience and millions of dollars spent, I’ve developed a fool-proof process to turn any social media marketing campaign into a success, regardless of your business size or vertical.
Goals
1
ESTABLISH YOUR GOALS
I’ll work with you to establish goals and performance targets for your business. These goals will be used to build high-performing social media marketing campaigns.
Target
2
DEFINE YOUR AUDIENCE
With your goals established, I’ll identify your core audience and where they spend the majority of their time. This will allow me to be highly targeted, ensuring only people with genuine interest in your business see your ads.
Landing Pages
3
BUILD LANDING PAGES & DEVELOP FUNNEL
I’ll build. outa series of highly converting landing pages that are closely related to the ads being served on social media. Alongside this, I’ll build out a conversion funnel that gets a user from click to sale fast.
Build
4
BUILD YOUR CAMPAIGNS
Your campaigns will be built in a highly segmented structure, which allows me to tightly control how much of your marketing budget is going where, and ensures the best performing campaigns are receiving the most budget.
Test
5
TEST YOUR MESSAGING
I’ll run through a series of messaging tests to make sure that your ads are receiving as many clicks as possible, and that your ad messaging is aligned with your company values as well as the values of your customers.
Report
6
TRACKING & REPORTING
Your ad accounts will be configured so that all key conversions are fed back to each platform, which allows for faster optimisation. I’ll also provide you with clear, easy-to-digest reporting so you know exactly what your marketing budget is being spent on.
Optimise
7
OPTIMISE YOUR CAMPAIGNS
Your social media marketing campaigns will be continually optimised with tweaked messaging, creative assets and better landing page performance so that I’m always maximising your return on advertising spend.
Grow
8
SCALE & GROW
Once I’ve established a positive ROI for your social media marketing campaigns, I’ll look for ways to expand the scope and expand the reach of your campaigns while maintaining and improving your ROI.
Discover how Manta helps you
Get More Leads And Grow
Analyse your current capabilities
Assess your business vertical
Provide a bullet-proof lead acquisition plan
I have limited capacity for new clients, so don’t wait to get in touch!
Demystifying Digital Marketing And
Growing Your Business
Digital marketing doesn’t have to be complicated, and with over 13 years of experience I’ll help your business get more leads, become more profitable and grow sustainably.
Manta Digital operates across the entire digital space, meaning I’ll get you results regardless of your needs.
Deliver
Social Media marketing
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Search Engine Marketing
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Search Engine Optimisation
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Acquire
Web Design
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Lead Magnets
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Conversion Rate Optimisation
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Landing Pages
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Answering Your
Frequently Asked Questions
WHAT SOCIAL MEDIA PLATFORMS DO YOUR WORK ON?
We have experience across the entire range of popular social media platforms: Facebook, Instagram, Twitter, TikTok, YouTube and more. If you’re wondering whether we can help you out, please don’t hesitate to get in touch!
CAN YOU AUDIT OUR SOCIAL MEDIA MARKETING ACCOUNTS?
If you already have existing social media marketing activities in place, I’d be more than happy to provide an in-depth audit of your accounts and suggest ways in which your performance could be improved.
WILL I NEED TO SET UP ADVERTISING ACCOUNTS WITH EACH PLATFORM?
Yes. All of your marketing accounts will be owned by your business rather than by me, which means you’ll retain ownership of all of your customer data.
HOW MUCH DO YOU CHARGE TO MANAGE SOCIAL MEDIA MARKETING CAMPAIGNS?
As each business is different in their needs and complexities, the amount of work required to create and manage social media marketing campaigns for your business will depend on a number of factors. If you’d like to receive an accurate quote, please get in touch with me so I can learn a little bit more about your business.
CAN YOU GUARANTEE CAMPAIGN RESULTS?
The social media landscape is constantly evolving, so active management is required to keep on top of things. This, in combination with the application of all of the tools and tricks I’ve learned over the last 13 years mean I’m confident I can get you good results.
Real Results That Grow Your Business
Caspar effortlessly mixes analytical, development, and creative skills and is a heavy-weight asset to any team wanting growth.
Logan Estop-Hall
Founder, Daleth
Our efficiency has increased, and we’ve seen an increase in lead quality alongside this, meaning we’re closing more deals. Not too shabby for 6 months work!
John O'Shea
Head of Marketing, Growthonics